Loom AI

Loom is an asynchronous video messaging platform with AI features that enable teams to communicate through short screen recordings. With over 25 million users and now part of Atlassian's product ecosystem following a 2023 acquisition, Loom has become a standard tool for remote and hybrid teams.

Core Video Messaging

Loom's core functionality allows anyone to record their screen, camera, or both simultaneously and instantly share a link. The frictionless recording and sharing workflow has made it the default tool for code reviews, design feedback, product walkthroughs, and internal team updates — replacing meetings and long email chains with asynchronous video.

AI Features

Loom's AI capabilities include automatic video transcription, AI-generated summaries that appear immediately after recording, automatic filler word removal from the audio, and AI-generated titles and descriptions. These features reduce the friction of creating and consuming video content — recipients can skim a summary before deciding whether to watch the full recording.

Workspace Integration

Loom integrates with Slack, Notion, Jira, GitHub, and most major productivity tools. Recordings can be embedded directly in documents and project management tools, keeping video context close to the work it references. The Atlassian acquisition has deepened integration with Confluence and Jira specifically.

Pricing

Loom offers a free starter plan with limited video length and storage. Business and Enterprise plans unlock unlimited video length, advanced admin controls, custom branding, and deeper integration capabilities. Pricing is per seat, making it cost-effective for small teams but requiring budget consideration for large-scale enterprise deployments.